Shopify stores using Meta Pixel
Meta Pixel is installed on 22,796 of the 31,562 Shopify stores we track (72%). That ranks it #2 of 54 analytics & ad pixels apps by installs in our data.
- Detected installs
- 22,796
- Share of tracked stores
- 72%
- Rank among analytics & ad pixels apps
- #2 of 54
- Median estimated AOV (USD)
- $43
- Likely on Shopify Plus
- 5%
- Sell mostly their own brand (D2C)
- 45%
Analytics & ad pixels apps compared
| Name | Stores | Share | Bar |
|---|---|---|---|
| Google & YouTube (Shopify app) | 25,705 | 81% | |
| Meta Pixel | 22,644 | 72% | |
| Pinterest Tag | 10,738 | 34% | |
| Google Tag Manager | 10,469 | 33% | |
| TikTok Pixel | 10,343 | 33% | |
| Microsoft Clarity | 9,633 | 31% | |
| Triple Whale | 4,861 | 15% | |
| Microsoft Ads UET | 4,086 | 13% | |
| Google Analytics | 3,756 | 12% | |
| Hotjar | 2,168 | 6.9% |
Full analytics & ad pixels app leaderboard
Apps commonly installed alongside Meta Pixel
| Name | Stores | Share | Bar |
|---|---|---|---|
| Facebook & Instagram (Shopify app) | 22,407 | 98% | |
| Google & YouTube (Shopify app) | 20,685 | 91% | |
| Klaviyo | 14,506 | 64% | |
| Pinterest Tag | 9,084 | 40% | |
| TikTok Pixel | 8,952 | 39% | |
| Pinterest (Shopify app) | 8,784 | 39% | |
| Judge.me | 8,680 | 38% | |
| TikTok (Shopify app) | 8,589 | 38% | |
| Google Tag Manager | 8,053 | 35% | |
| Microsoft Clarity | 7,493 | 33% | |
| Shop Pay Installments | 6,596 | 29% | |
| Instafeed | 5,451 | 24% | |
| Shopify Inbox | 4,153 | 18% | |
| Triple Whale | 3,714 | 16% | |
| Microsoft Ads UET | 3,311 | 15% |
By niche
| Name | Stores | Share | Bar |
|---|---|---|---|
| Other / mixed | 4,710 | 21% | |
| Apparel | 3,835 | 17% | |
| Jewelry & Accessories | 2,084 | 9.1% | |
| Home & Garden | 1,747 | 7.7% | |
| Beauty & Cosmetics | 1,600 | 7% | |
| Food & Beverage | 1,418 | 6.2% | |
| Sports & Outdoors | 1,317 | 5.8% | |
| Toys & Baby | 902 | 4% | |
| Electronics | 826 | 3.6% | |
| Art & Crafts | 752 | 3.3% | |
| Furniture | 596 | 2.6% | |
| Automotive | 577 | 2.5% | |
| Health & Supplements | 575 | 2.5% | |
| Footwear | 541 | 2.4% | |
| Kitchen | 511 | 2.2% | |
| Books & Media | 445 | 2% | |
| Pets | 360 | 1.6% |
By country
| Name | Stores | Share | Bar |
|---|---|---|---|
| Australia | 7,122 | 31% | |
| United Kingdom | 4,064 | 18% | |
| United States | 3,792 | 17% | |
| Canada | 3,245 | 14% | |
| Germany | 2,170 | 9.5% | |
| Hong Kong SAR China | 573 | 2.5% | |
| India | 322 | 1.4% | |
| Netherlands | 226 | 1% | |
| New Zealand | 128 | 0.6% | |
| Pakistan | 116 | 0.5% | |
| Austria | 107 | 0.5% | |
| Spain | 97 | 0.4% | |
| Denmark | 74 | 0.3% | |
| France | 72 | 0.3% | |
| Japan | 72 | 0.3% | |
| China | 70 | 0.3% | |
| Italy | 52 | 0.2% | |
| Singapore | 42 | 0.2% | |
| Switzerland | 41 | 0.2% | |
| Sweden | 38 | 0.2% |
Estimated revenue of stores using Meta Pixel
| Name | Stores | Share | Bar |
|---|---|---|---|
| Under $1M | 4 | 0% | |
| $1M–$5M | 6 | 0% | |
| $5M–$20M | 14 | 0.1% | |
| $20M–$100M | 42 | 0.2% | |
| $100M+ | 31 | 0.1% | |
| No estimate yet | 22,699 | 100% |
Stores using Meta Pixel
Filter these stores in Explorer →
| # | Store | Niche | Country | Traffic tier | Revenue range (USD/yr) |
|---|---|---|---|---|---|
| 1 | The Brick thebrick.com |
Furniture | Canada | Top 1k CA | $173.7M–$1.90B est. |
| 2 | KickAss Products kickassproducts.com.au |
Electronics | Australia | Top 1k AU | $149.9M–$551.8M est. |
| 3 | JD Sports jdsports.ca |
Footwear | Canada | Top 1k CA | $78.8M–$863.8M est. |
| 4 | Poppy & Peonies poppyandpeonies.com |
Jewelry & Accessories | Canada | Top 1k CA | $121.6M–$458.6M est. |
| 5 | Mwave mwave.com.au |
Electronics | Australia | Top 1k AU | $65.4M–$661.9M est. |
| 6 | JB Hi-Fi jbhifi.com.au |
Electronics | Australia | Top 1k AU | $64.5M–$520.3M est. |
| 7 | Shop TJC tjc.co.uk |
Jewelry & Accessories | United Kingdom | Top 1k GB | $44.0M–$482.4M est. |
| 8 | LSKD lskd.co |
Apparel | Australia | Top 1k AU | $49.9M–$402.7M est. |
| 9 | Urban Planet urban-planet.com |
Apparel | Canada | Top 1k CA | $37.0M–$405.1M est. |
| 10 | Universal Store universalstore.com |
Apparel | Australia | Top 1k AU | $36.2M–$366.4M est. |
| 11 | Gorman gormanshop.com.au |
Apparel | Australia | Top 1k AU | $34.2M–$346.5M est. |
| 12 | White Fox Boutique AU whitefoxboutique.com.au |
Apparel | Australia | Top 1k AU | $34.2M–$346.3M est. |
| 13 | Laura laura.ca |
Apparel | Canada | Top 1k CA | $45.9M–$229.0M est. |
| 14 | Nutrition Geeks nutritiongeeks.co |
Health & Supplements | United Kingdom | Top 1k GB | $46.7M–$189.1M est. |
| 15 | 99 Bikes 99bikes.com.au |
Jewelry & Accessories | Australia | Top 1k AU | $45.1M–$175.8M est. |
| 16 | Lorna Jane AU lornajane.com.au |
Apparel | Australia | Top 1k AU | $21.7M–$260.0M est. |
| 17 | Lila Beauty lilabeauty.com.au |
Beauty & Cosmetics | Australia | Top 1k AU | $18.7M–$189.7M est. |
| 18 | Strandbags Australia strandbags.com.au |
Jewelry & Accessories | Australia | Top 1k AU | $12.1M–$94.7M est. |
| 19 | ICRUSH icrush.de |
Jewelry & Accessories | Germany | Top 1k DE | $12.6M–$85.8M est. |
| 20 | SVP Sports svpsports.ca |
Apparel | Canada | Top 1k CA | $10.2M–$71.7M est. |
| 21 | Suzy Shier suzyshier.com |
Apparel | Canada | Top 1k CA | $9.91M–$71.4M est. |
| 22 | Shiels Jewellers shiels.com.au |
Jewelry & Accessories | Australia | Top 1k AU | $4.14M–$53.2M est. |
| 23 | W cosmetics wcosmetics.com.au |
Beauty & Cosmetics | Australia | Top 1k AU | $489K–$14.5M est. |
| 24 | Billy J billyj.com.au |
Apparel | Australia | Top 1k AU | No estimate yet |
| 25 | Blakely Clothing blakelyclothing.com |
Apparel | United Kingdom | Top 1k GB | No estimate yet |
| 26 | Bluenotes blnts.com |
Apparel | Canada | Top 1k CA | No estimate yet |
| 27 | Blue Bungalow AU bluebungalow.com.au |
Apparel | Australia | Top 1k AU | No estimate yet |
| 28 | Bouclair bouclair.com |
Home & Garden | Canada | Top 1k CA | No estimate yet |
| 29 | By Amica | TOLD. byamica.com |
Apparel | Australia | Top 1k AU | No estimate yet |
| 30 | CLÉMENT clement.ca |
Apparel | Canada | Top 1k CA | No estimate yet |
| 31 | Comfrt comfrt.com |
Other / mixed | United States | Top 1k US | No estimate yet |
| 32 | Dangerfield dangerfield.com.au |
Apparel | Australia | Top 1k AU | No estimate yet |
| 33 | DISSH dissh.com.au |
Apparel | Australia | Top 1k AU | No estimate yet |
| 34 | Early Settler Australia earlysettler.com.au |
Furniture | Australia | Top 1k AU | No estimate yet |
| 35 | Face to Face Games facetofacegames.com |
Toys & Baby | Canada | Top 1k CA | No estimate yet |
| 36 | FRITZ! fritz.com |
Electronics | Germany | Top 1k DE | No estimate yet |
| 37 | Leon's leons.ca |
Other / mixed | Canada | Top 1k CA | No estimate yet |
| 38 | Passenger passenger-clothing.com |
Apparel | United Kingdom | Top 1k GB | No estimate yet |
| 39 | Ashley Canada ashleyhomestore.ca |
Furniture | Canada | Top 5k CA | $174.1M–$1.61B est. |
| 40 | Aftershock aftershockpc.com.au |
Electronics | Australia | Top 5k AU | $140.8M–$1.44B est. |
| 41 | 100 Ways 100ways.com |
Jewelry & Accessories | Canada | Top 5k CA | $112.0M–$1.34B est. |
| 42 | 80s Casual Classics 80scasualclassics.co.uk |
Apparel | United Kingdom | Top 5k GB | $93.5M–$725.6M est. |
| 43 | AffordableGolf affordablegolf.co.uk |
Jewelry & Accessories | United Kingdom | Top 5k GB | $129.7M–$458.8M est. |
| 44 | Alo Yoga aloyoga.com |
Apparel | United States | Top 5k US | $87.5M–$639.7M est. |
| 45 | Beyond Nine beyondnine.co.uk |
Apparel | United Kingdom | Top 5k GB | $57.8M–$691.9M est. |
| 46 | Blundstone Canada blundstone.ca |
Toys & Baby | Canada | Top 5k CA | $57.7M–$690.9M est. |
| 47 | Billy Hyde Music billyhydemusic.com.au |
Electronics | Australia | Top 5k AU | $53.3M–$543.4M est. |
| 48 | Black Girl Vitamins blackgirlvitamins.co |
Health & Supplements | United States | Top 5k US | $61.6M–$450.2M est. |
| 49 | Babipur babipur.co.uk |
Toys & Baby | United Kingdom | Top 5k GB | $69.3M–$309.3M est. |
| 50 | Berghaus berghaus.com |
Apparel | United Kingdom | Top 5k GB | $51.5M–$399.6M est. |
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