Shopify stores using Tolstoy
Tolstoy is installed on 702 of the 31,764 Shopify stores we track (2.2%). That ranks it #2 of 12 ugc & video apps by installs in our data.
- Detected installs
- 702
- Share of tracked stores
- 2.2%
- Rank among ugc & video apps
- #2 of 12
- Median estimated AOV (USD)
- $46
- Likely on Shopify Plus
- 16%
- Sell mostly their own brand (D2C)
- 61%
UGC & video apps compared
| Name | Stores | Share | Bar |
|---|---|---|---|
| Instafeed | 6,599 | 21% | |
| Tolstoy | 702 | 2.2% | |
| Covet.pics | 286 | 0.9% | |
| Videowise | 263 | 0.8% | |
| Foursixty | 218 | 0.7% | |
| ReelUp Shoppable Videos | 155 | 0.5% | |
| Firework | 132 | 0.4% | |
| Refunnel | 115 | 0.4% | |
| Videowise Connector | 96 | 0.3% | |
| Curalate (Bazaarvoice Social) | 73 | 0.2% |
Full ugc & video app leaderboard
Apps commonly installed alongside Tolstoy
| Name | Stores | Share | Bar |
|---|---|---|---|
| Klaviyo | 638 | 91% | |
| Google & YouTube (Shopify app) | 592 | 84% | |
| Meta Pixel | 558 | 79% | |
| Facebook & Instagram (Shopify app) | 555 | 79% | |
| Pinterest Tag | 440 | 63% | |
| Pinterest (Shopify app) | 434 | 62% | |
| TikTok Pixel | 432 | 62% | |
| TikTok (Shopify app) | 415 | 59% | |
| Microsoft Clarity | 380 | 54% | |
| Google Tag Manager | 304 | 43% | |
| Gorgias | 275 | 39% | |
| Shop Pay Installments | 267 | 38% | |
| Triple Whale | 248 | 35% | |
| Judge.me | 183 | 26% | |
| Yotpo Reviews | 181 | 26% |
By niche
| Name | Stores | Share | Bar |
|---|---|---|---|
| Apparel | 161 | 23% | |
| Beauty & Cosmetics | 144 | 21% | |
| Other / mixed | 96 | 14% | |
| Jewelry & Accessories | 69 | 9.8% | |
| Home & Garden | 35 | 5% | |
| Food & Beverage | 32 | 4.6% | |
| Health & Supplements | 30 | 4.3% | |
| Toys & Baby | 29 | 4.1% | |
| Sports & Outdoors | 18 | 2.6% | |
| Furniture | 17 | 2.4% | |
| Kitchen | 15 | 2.1% | |
| Art & Crafts | 13 | 1.9% | |
| Pets | 13 | 1.9% | |
| Footwear | 10 | 1.4% | |
| Electronics | 9 | 1.3% | |
| Automotive | 7 | 1% | |
| Books & Media | 4 | 0.6% |
By country
| Name | Stores | Share | Bar |
|---|---|---|---|
| Australia | 345 | 49% | |
| United States | 188 | 27% | |
| United Kingdom | 73 | 10% | |
| Canada | 41 | 5.8% | |
| Hong Kong SAR China | 16 | 2.3% | |
| Germany | 14 | 2% | |
| New Zealand | 8 | 1.1% | |
| Netherlands | 5 | 0.7% | |
| France | 2 | 0.3% | |
| United Arab Emirates | 1 | 0.1% | |
| Chile | 1 | 0.1% | |
| China | 1 | 0.1% | |
| Colombia | 1 | 0.1% | |
| Estonia | 1 | 0.1% | |
| Spain | 1 | 0.1% | |
| Japan | 1 | 0.1% | |
| Malta | 1 | 0.1% | |
| Pakistan | 1 | 0.1% | |
| Singapore | 1 | 0.1% |
Estimated revenue of stores using Tolstoy
| Name | Stores | Share | Bar |
|---|---|---|---|
| $1M–$5M | 2 | 0.3% | |
| $5M–$20M | 5 | 0.7% | |
| $20M–$100M | 4 | 0.6% | |
| $100M+ | 3 | 0.4% | |
| No estimate yet | 688 | 98% |
Stores using Tolstoy
Filter these stores in Explorer →
| # | Store | Niche | Country | Traffic tier | Revenue range (USD/yr) |
|---|---|---|---|---|---|
| 1 | LSKD lskd.co |
Apparel | Australia | Top 1k AU | $49.9M–$402.7M est. |
| 2 | Aje AU ajeworld.com.au |
Apparel | Australia | Top 1k AU | $68.7M–$284.3M est. |
| 3 | Princess Polly AUS princesspolly.com.au |
Apparel | Australia | Top 1k AU | $134K–$18.4M est. |
| 4 | DISSH dissh.com.au |
Apparel | Australia | Top 1k AU | No estimate yet |
| 5 | BEC AND BRIDGE AU becandbridge.com.au |
Apparel | Australia | Top 5k AU | $35.3M–$360.0M est. |
| 6 | Billini billini.com |
Footwear | Australia | Top 5k AU | $21.5M–$218.6M est. |
| 7 | BlackMilk Clothing blackmilkclothing.com |
Apparel | Australia | Top 5k AU | $17.5M–$178.2M est. |
| 8 | 2XU 2xu.com |
Apparel | Australia | Top 5k AU | $18.1M–$70.1M est. |
| 9 | Arms Of Eve armsofeve.com |
Jewelry & Accessories | Australia | Top 5k AU | $13.6M–$59.2M est. |
| 10 | Akubra Hats akubra.com.au |
Jewelry & Accessories | Australia | Top 5k AU | $3.21M–$43.4M est. |
| 11 | Tiger Mist au.tigermist.com |
Apparel | Australia | Top 5k AU | $3.19M–$21.0M est. |
| 12 | Atolea Jewelry atoleajewelry.com |
Jewelry & Accessories | France | Top 5k AU | $1.18M–$53.7M est. |
| 13 | Beginning Boutique beginningboutique.com.au |
Apparel | Australia | Top 5k AU | $1.47M–$18.7M est. |
| 14 | runawaythelabel.com au.runawaythelabel.com |
Apparel | Australia | Top 5k AU | $311K–$13.0M est. |
| 15 | Bohomoon bohomoon.com |
Jewelry & Accessories | United Kingdom | Top 5k GB | No estimate yet |
| 16 | Boody Australia boody.com.au |
Apparel | Australia | Top 5k AU | No estimate yet |
| 17 | BRONZE SNAKE bronzesnake.com |
Apparel | Australia | Top 5k AU | No estimate yet |
| 18 | by charlotte bycharlotte.com.au |
Jewelry & Accessories | Australia | Top 5k AU | No estimate yet |
| 19 | Charlie B Collection Canada charliebcollection.ca |
Apparel | Canada | Top 5k CA | No estimate yet |
| 20 | Cooper & Co. cooperandco.com.au |
Furniture | Australia | Top 5k AU | No estimate yet |
| 21 | Culture Kings culturekings.com.au |
Apparel | Australia | Top 5k AU | No estimate yet |
| 22 | Ela & Earth elaandearth.com.au |
Jewelry & Accessories | Australia | Top 5k AU | No estimate yet |
| 23 | FRANKIE4 frankie4.com |
Footwear | Australia | Top 5k AU | No estimate yet |
| 24 | Garde-Malade garde-malade.ca |
Apparel | Canada | Top 5k CA | No estimate yet |
| 25 | Hommey gethommey.com.au |
Home & Garden | Australia | Top 5k AU | No estimate yet |
| 26 | Henne henne.com.au |
Apparel | Australia | Top 5k AU | No estimate yet |
| 27 | Hippo Blue hippoblue.com.au |
Jewelry & Accessories | Australia | Top 5k AU | No estimate yet |
| 28 | JAG jag.com.au |
Apparel | Australia | Top 5k AU | No estimate yet |
| 29 | KitchenAid Australia kitchenaid.com.au |
Kitchen | Australia | Top 5k AU | No estimate yet |
| 30 | KOOKAÏ Australia kookai.com.au |
Apparel | Australia | Top 5k AU | No estimate yet |
| 31 | LIONESS FASHION lionessfashion.com |
Apparel | Australia | Top 5k AU | No estimate yet |
| 32 | Louenhide louenhide.com.au |
Jewelry & Accessories | Australia | Top 5k AU | No estimate yet |
| 33 | Lucent Globe lucentglobe.com |
Home & Garden | Australia | Top 5k AU | No estimate yet |
| 34 | Metagenics metagenics.com.au |
Health & Supplements | Australia | Top 5k AU | No estimate yet |
| 35 | Mister Zimi misterzimi.com |
Apparel | Australia | Top 5k AU | No estimate yet |
| 36 | Mocka Australia mocka.com.au |
Furniture | Australia | Top 5k AU | No estimate yet |
| 37 | MooGoo AU moogoo.com.au |
Beauty & Cosmetics | Australia | Top 5k AU | No estimate yet |
| 38 | Neptune Blanket neptuneblanket.com.au |
Home & Garden | Australia | Top 5k AU | No estimate yet |
| 39 | nudelucy nudelucy.com.au |
Apparel | Australia | Top 5k AU | No estimate yet |
| 40 | P. Louise Cosmetics plouise.co.uk |
Beauty & Cosmetics | United Kingdom | Top 5k GB | No estimate yet |
| 41 | SABBI sabbi.com.au |
Apparel | Australia | Top 5k AU | No estimate yet |
| 42 | AKIRA shopakira.com |
Apparel | United States | Top 5k US | No estimate yet |
| 43 | Sportscraft sportscraft.com.au |
Apparel | Australia | Top 5k AU | No estimate yet |
| 44 | Swimwear Galore swimweargalore.com |
Apparel | Australia | Top 5k AU | No estimate yet |
| 45 | Thats So Fetch AU thatssofetch.com.au |
Apparel | Australia | Top 5k AU | No estimate yet |
| 46 | The Body Shop thebodyshop.com.au |
Beauty & Cosmetics | Australia | Top 5k AU | No estimate yet |
| 47 | The Collagen Co. thecollagen.co |
Health & Supplements | Australia | Top 5k AU | No estimate yet |
| 48 | The Memo thememo.com.au |
Toys & Baby | Australia | Top 5k AU | No estimate yet |
| 49 | Princess Polly USA us.princesspolly.com |
Apparel | United States | Top 5k US | No estimate yet |
| 50 | Vine Apparel vineapparel.com |
Apparel | Australia | Top 5k AU | No estimate yet |
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