Top Shopify beauty & cosmetics brands in the United States
716 beauty & cosmetics Shopify stores we track in the United States. Country comes from the store's own Shopify settings. See all beauty & cosmetics stores.
- Tracked stores
- 716
- In a Chrome UX Report top list
- 716 of 716
- Median estimated AOV (USD)
- $33
- Likely on Shopify Plus
- 11%
- Sell mostly their own brand (D2C)
- 69%
Most used apps among beauty & cosmetics stores in the United States
| Name | Stores | Share | Bar |
|---|---|---|---|
| Google & YouTube (Shopify app) | 594 | 83% | |
| Klaviyo | 551 | 77% | |
| Meta Pixel | 510 | 71% | |
| Shop Pay Installments | 508 | 71% | |
| Facebook & Instagram (Shopify app) | 489 | 68% | |
| TikTok Pixel | 414 | 58% | |
| TikTok (Shopify app) | 387 | 54% | |
| Pinterest Tag | 369 | 52% | |
| Pinterest (Shopify app) | 358 | 50% | |
| Google Tag Manager | 293 | 41% | |
| Microsoft Clarity | 273 | 38% | |
| Triple Whale | 250 | 35% | |
| Judge.me | 208 | 29% | |
| Gorgias | 180 | 25% | |
| Yotpo Reviews | 169 | 24% |
Review apps
| Name | Stores | Share | Bar |
|---|---|---|---|
| Judge.me | 208 | 29% | |
| Yotpo Reviews | 138 | 19% | |
| Okendo | 114 | 16% | |
| Loox | 54 | 7.5% | |
| Bazaarvoice | 36 | 5% | |
| Stamped.io | 22 | 3.1% | |
| Junip | 18 | 2.5% | |
| Ali Reviews | 12 | 1.7% | |
| PowerReviews | 7 | 1% | |
| REVIEWS.io | 7 | 1% |
Themes
| Name | Stores | Share | Bar |
|---|---|---|---|
| Dawn | 99 | 14% | |
| Prestige | 26 | 3.6% | |
| Horizon | 25 | 3.5% | |
| Impulse | 20 | 2.8% | |
| Palo Alto | 18 | 2.5% | |
| Impact | 17 | 2.4% | |
| Be Yours | 16 | 2.2% | |
| Broadcast | 16 | 2.2% | |
| Focal | 16 | 2.2% | |
| Symmetry | 15 | 2.1% |
Estimated revenue
| Name | Stores | Share | Bar |
|---|---|---|---|
| $1M–$5M | 1 | 0.1% | |
| $5M–$20M | 2 | 0.3% | |
| $20M–$100M | 1 | 0.1% | |
| No estimate yet | 712 | 99% |
Beauty & Cosmetics stores in the United States
Filter these stores in Explorer →
| # | Store | Niche | Country | Traffic tier | Revenue range (USD/yr) |
|---|---|---|---|---|---|
| 1 | Holo Taco holotaco.com |
Beauty & Cosmetics | United States | Top 5k US | No estimate yet |
| 2 | Laura Geller Beauty laurageller.com |
Beauty & Cosmetics | United States | Top 5k US | No estimate yet |
| 3 | Lily & Fox lilyandfox.com |
Beauty & Cosmetics | United States | Top 5k US | No estimate yet |
| 4 | Lustrenestpicks lustrenestpicks.com |
Beauty & Cosmetics | United States | Top 5k DE | No estimate yet |
| 5 | microperfumes.com microperfumes.com |
Beauty & Cosmetics | United States | Top 5k US | No estimate yet |
| 6 | KITSCH mykitsch.com |
Beauty & Cosmetics | United States | Top 5k US | No estimate yet |
| 7 | AuraFragrance aurafragrance.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 8 | Bask and Lather Co baskandlatherco.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 9 | Beauty of Joseon beautyofjoseon.com |
Beauty & Cosmetics | United States | Top 10k GB | No estimate yet |
| 10 | DRMTLGY drmtlgy.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 11 | Flower Knows flowerknows.co |
Beauty & Cosmetics | United States | Top 10k AU | No estimate yet |
| 12 | glamnetic glamnetic.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 13 | GODA goda.co |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 14 | Hourglass Cosmetics hourglasscosmetics.com |
Beauty & Cosmetics | United States | Top 10k AU | No estimate yet |
| 15 | Jbextension Limited jbextension.com |
Beauty & Cosmetics | United States | Top 10k GB | No estimate yet |
| 16 | Jones Road jonesroadbeauty.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 17 | J. junaidjamshed.com |
Beauty & Cosmetics | United States | Top 10k global | No estimate yet |
| 18 | Kind Patches kindpatches.com |
Beauty & Cosmetics | United States | Top 10k AU | No estimate yet |
| 19 | L'ange Hair langehair.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 20 | mooncat mooncat.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 21 | Olfactoryfactoryllc olfactoryfactoryllc.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 22 | Olive and June oliveandjune.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 23 | rhode rhodeskin.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 24 | Scent Split scentsplit.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 25 | Shop Miss A shopmissa.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 26 | Smooche smooche.com |
Beauty & Cosmetics | United States | Top 10k AU | No estimate yet |
| 27 | Tandy Leather, Inc. tandyleather.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 28 | Tarte Cosmetics tartecosmetics.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 29 | Thrive Causemetics thrivecausemetics.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 30 | Dollar Shave Club us.dollarshaveclub.com |
Beauty & Cosmetics | United States | Top 10k US | No estimate yet |
| 31 | Kylie Cosmetics kyliecosmetics.com |
Beauty & Cosmetics | United States | Top 50k US | $21.7M–$172.5M est. |
| 32 | ColourPop colourpop.com |
Beauty & Cosmetics | United States | Top 50k US | $10.1M–$36.0M est. |
| 33 | Alastin USA alastin.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 34 | Alexandria Store LLC alexandriafragrances.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 35 | Allure Beauty Box allurebeautybox.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 36 | ALT. Fragrances altfragrances.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 37 | The House of Amouage amouage.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 38 | Aparthy aparthy.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 39 | Arctic Fox - Dye For A Cause arcticfoxhaircolor.com |
Beauty & Cosmetics | United States | Top 50k GB | No estimate yet |
| 40 | OLAPLEX Inc. au.olaplex.com |
Beauty & Cosmetics | United States | Top 50k AU | No estimate yet |
| 41 | VeyesBeauty_Australia au.veyesbeauty.com |
Beauty & Cosmetics | United States | Top 50k AU | No estimate yet |
| 42 | Augustinus Bader augustinusbader.com |
Beauty & Cosmetics | United States | Top 50k GB | No estimate yet |
| 43 | Aura House aurahouse.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 44 | Azure azureboutique.co |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 45 | Badass Beard Care badassbeardcare.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 46 | BAISI HAIR baisiwig.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 47 | Bare Minerals bareminerals.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 48 | BASED based.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 49 | Beauty Creations beautycreationscosmetics.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 50 | Beauty House beautyhouse.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
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