Former Merchandise Australia

FORMER is an apparel and media brand founded by Craig Anderson, Dane Reynolds, Austyn Gillette and Dylan Rieder (RIP). Proudly Independent. Rider Owned & Operated.

Store facts

Website

formermerchandise.com.au

Niche

Apparel

Country

Australia

Currency

AUD

Traffic tier

Top 100k sites in Australia (Chrome UX Report)

Theme

Dawn

Shopify Plus

No Plus signals found

Brand type

Sells several brands

Products listed

285

Products added in the last 90 days

0

Last checked

2026-11-13

Reviews

Review app: Ali Reviews. We have not collected review counts for this store yet.

Revenue estimate

No estimate yet for this store.

Payments, channels and markets

Payment methods shown

afterpay, apple_pay, google_pay, paypal, shop_pay

Sales channels

google_youtube

Markets (countries served)

Australia, New Zealand

Estimated app spend

$1/month (modeled from list prices of detected apps)

Apps and tools detected (16)

Detected from the storefront's public HTML. Apps that only run in the admin or checkout are not visible to us.

Reviews

• Ali Reviews
• Rivyo

Email & SMS

• Klaviyo

Loyalty & referrals

• Growave

Upsell & personalization

• LimeSpot

Buy now, pay later

• Afterpay

Shipping & returns

• Redo

Analytics & ad pixels

• Google Tag Manager
• Google & YouTube (Shopify app)
• Meta Pixel
• Hotjar
• Microsoft Clarity
• Triple Whale

Page builders

• PageFly

Sales channels & marketplaces

• Facebook & Instagram (Shopify app)

Other Shopify App Store blocks

• cozy-country-redirect

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