Birkenstock Australia
Discover BIRKENSTOCK sandals, shoes and clogs. Shop the official Australia online store now. Timeless design, unmatched comfort, and premium quality. Free express shipping on orders over $50.
Store facts
- Website
- birkenstock.com.au
- Niche
- Footwear
- Country
- Australia
- Currency
- AUD
- Traffic tier
- Top 5k sites in Australia (Chrome UX Report)
- Theme
- Birkenstock
- Shopify Plus
- No Plus signals found
- Brand type
- Sells several brands
- Products listed
- 1,108
- Price range
- A$8.00–A$1.4K (median A$260)
- Estimated average order value
- A$244 (estimate)
- Products added in the last 90 days
- 9
- Last checked
- 2026-11-09
Revenue estimate
Estimated yearly revenue at the current pace, modeled from public signals (last 30–90 days)
A$49.3M–A$502.2M (about $32.5M–$331.4M USD)
Confidence: low
This is an estimate, not a reported figure. The real number can fall outside this range. Midpoint of the model: A$157.3M.
How we estimate this
- Traffic: the site is in the Top 5k sites in Australia by Chrome UX Report rank bucket. We map that bucket to a modeled 1.5M–8.5M visits a month.
- Orders: we assume about 1.2% of visits convert at an average order of A$244 (estimated from the store's product prices).
- Confidence is low: only weak signals available.
Technical breakdown
- Traffic: CrUX AU top 5000, global top 500K, US top 1.0M, GB top 500K; best signal AU top 5000 ≈ US-list rank 21K (blended with the global list, which caps total traffic) → ~3.9M visits/month (prior range 1.5M–8.5M). Conversion 1.2% (1.1% for a 161 USD AOV, ×1.10 for scale apps) → ~45K orders/month × A$244 × 12 = A$157.3M/yr (range A$49.3M–A$502.2M). Calibration multiplier ×1.18 applied (raw A$133.1M).
Model v1.2. Full method: About the data.
Know the real number? Send a correction.
Payments, channels and markets
- Payment methods shown
- paypal
- Sales channels
- google_youtube
- Markets (countries served)
- Australia, Cocos (Keeling) Islands, Christmas Island, Norfolk Island
- Estimated app spend
- $100/month (modeled from list prices of detected apps)
Apps and tools detected (18)
Detected from the storefront's public HTML. Apps that only run in the admin or checkout are not visible to us.
Email & SMS
Support & chat
Loyalty & referrals
Upsell & personalization
Search & merchandising
Analytics & ad pixels
UGC & video
Cookie consent
Wishlist
Forms & surveys
Sales channels & marketplaces
Other Shopify App Store blocks
- volumental
Social profiles
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