Shopify stores using the Starter theme theme
26 tracked stores report the theme name "Starter theme".
- Tracked stores
- 26
- Median estimated AOV (USD)
- $53
- Likely on Shopify Plus
- 15%
- Sell mostly their own brand (D2C)
- 58%
By niche
| Name | Stores | Share | Bar |
|---|---|---|---|
| Apparel | 5 | 19% | |
| Beauty & Cosmetics | 5 | 19% | |
| Food & Beverage | 3 | 12% | |
| Other / mixed | 3 | 12% | |
| Footwear | 2 | 7.7% | |
| Furniture | 2 | 7.7% | |
| Health & Supplements | 2 | 7.7% | |
| Books & Media | 1 | 3.8% | |
| Electronics | 1 | 3.8% | |
| Home & Garden | 1 | 3.8% | |
| Jewelry & Accessories | 1 | 3.8% |
By country
| Name | Stores | Share | Bar |
|---|---|---|---|
| Australia | 8 | 31% | |
| United Kingdom | 7 | 27% | |
| United States | 7 | 27% | |
| Canada | 3 | 12% | |
| Japan | 1 | 3.8% |
Apps on these stores
| Name | Stores | Share | Bar |
|---|---|---|---|
| Google & YouTube (Shopify app) | 25 | 96% | |
| Facebook & Instagram (Shopify app) | 23 | 88% | |
| Meta Pixel | 23 | 88% | |
| Klaviyo | 20 | 77% | |
| Google Tag Manager | 18 | 69% | |
| Pinterest Tag | 16 | 62% | |
| Pinterest (Shopify app) | 15 | 58% | |
| Microsoft Clarity | 10 | 38% | |
| Gorgias | 9 | 35% | |
| Back in Stock (AMP) | 7 | 27% | |
| TikTok (Shopify app) | 7 | 27% | |
| TikTok Pixel | 7 | 27% |
Stores on Starter theme
Filter these stores in Explorer →
| # | Store | Niche | Country | Traffic tier | Revenue range (USD/yr) |
|---|---|---|---|---|---|
| 1 | Marrkt marrkt.com |
Apparel | United Kingdom | Top 10k GB | No estimate yet |
| 2 | APE Nutrition Ltd apenutrition.co.uk |
Health & Supplements | United Kingdom | Top 50k GB | No estimate yet |
| 3 | Chāmpo champohaircare.com |
Beauty & Cosmetics | United Kingdom | Top 50k GB | No estimate yet |
| 4 | Double Monk doublemonk.com |
Footwear | Australia | Top 50k AU | No estimate yet |
| 5 | Dune London Australia dunelondon.com.au |
Other / mixed | Australia | Top 50k AU | No estimate yet |
| 6 | La Maison Lavande maisonlavande.ca |
Other / mixed | Canada | Top 50k CA | No estimate yet |
| 7 | Market Lane Coffee marketlane.com.au |
Food & Beverage | Australia | Top 50k AU | No estimate yet |
| 8 | MERIT Beauty meritbeauty.com |
Beauty & Cosmetics | United States | Top 50k US | No estimate yet |
| 9 | NYDJ Apparel nydj.com |
Apparel | United States | Top 50k US | No estimate yet |
| 10 | Onewheel // Future Motion onewheel.com |
Apparel | United States | Top 50k US | No estimate yet |
| 11 | Parks Project parksproject.us |
Apparel | United States | Top 50k US | No estimate yet |
| 12 | PRYA prya.co.uk |
Jewelry & Accessories | United Kingdom | Top 50k GB | No estimate yet |
| 13 | Rebecca Udall rebeccaudall.com |
Home & Garden | United Kingdom | Top 50k GB | No estimate yet |
| 14 | Rockport Canada rockport.ca |
Footwear | Canada | Top 50k CA | No estimate yet |
| 15 | Suffolk Latch Company suffolklatchcompany.com |
Furniture | United Kingdom | Top 50k GB | No estimate yet |
| 16 | Wirra Wirra Vineyards wirrawirra.com |
Food & Beverage | Australia | Top 50k AU | No estimate yet |
| 17 | XPN World xpnworld.com |
Health & Supplements | Canada | Top 50k CA | No estimate yet |
| 18 | Sand and Sky AU au.sandandsky.com |
Beauty & Cosmetics | Australia | Top 100k AU | No estimate yet |
| 19 | BIKE Athletic bikeathletic.com |
Apparel | United States | Top 100k US | No estimate yet |
| 20 | Catrice Cosmetics catricecosmetics.com |
Beauty & Cosmetics | United States | Top 100k US | No estimate yet |
| 21 | Grandfather's Axe grandfathersaxe.com.au |
Furniture | Australia | Top 100k AU | No estimate yet |
| 22 | Henry Rose henryrose.com |
Beauty & Cosmetics | United States | Top 100k US | No estimate yet |
| 23 | Just Airsoft justairsoft.co.uk |
Other / mixed | United Kingdom | Top 100k GB | No estimate yet |
| 24 | クランド kurand.jp |
Food & Beverage | Japan | Top 100k global | No estimate yet |
| 25 | Lenoxx Electronics lenoxx.com.au |
Electronics | Australia | Top 100k AU | No estimate yet |
| 26 | Mi Goals migoals.com |
Books & Media | Australia | Top 100k AU | No estimate yet |
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