Petal & Pup

Petal & Pup - the ultimate online fashion destination for affordable, on trend, young women's fashion. Shop dresses, jumpsuits and more. Now with Afterpay and Klarna. Sizes 4-16 and Maternity. #petalandpup

Store facts

Website

petalandpup.com.au

Niche

Apparel

Country

Australia

Currency

AUD

Traffic tier

Top 1k sites in Australia (Chrome UX Report)

Theme

Stretch

Shopify Plus

Likely Shopify Plus (inferred from storefront signals)

Brand type

Sells several brands

Products listed

5,476

Price range

A$6.95–A$200 (median A$79.00)

Estimated average order value

A$92.39 (estimate)

Products added in the last 90 days

6

Last checked

2026-11-09

Reviews

Review app

Yotpo Reviews

Total reviews

10,305

Average rating

4.73 / 5

Reviews in the last 30 days

67

Reviews in the last 90 days

163

From the public review widget on 2026-11-09.

Revenue estimate

How we estimate this

• Traffic: the site is in the Top 1k sites in Australia by Chrome UX Report rank bucket. We map that bucket to a modeled 4.0M–22.5M visits a month.
• Orders: we assume about 1.9% of visits convert at an average order of A$92 (estimated from the store's product prices).
• Reviews: the public yotpo widget shows 163 reviews in the last 90 days. If roughly 1.0% of orders leave a review, that is about 5513 orders a month.
• Where we have more than one method, we combine them and give more weight to the less uncertain ones.
• Confidence is medium: strong reviews method (spread ≤ ×2.5).

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Payments, channels and markets

Payment methods shown

klarna, paypal

Sales channels

mobile_app

Markets (countries served)

Australia, United States

Estimated app spend

$37/month (modeled from list prices of detected apps)

First seen (earliest public record we have)

2015-12-07

Recent changes we noticed

• 2026-11-09: store discovered

Detected by comparing our crawls over time. Dates are when we noticed the change, not when it happened.

Apps and tools detected (17)

Detected from the storefront's public HTML. Apps that only run in the admin or checkout are not visible to us.

Reviews

• Yotpo Reviews

Email & SMS

• Klaviyo
• Back in Stock (AMP)

Support & chat

• Gorgias

Loyalty & referrals

• Yotpo Loyalty

Upsell & personalization

• Nosto

Buy now, pay later

• Klarna On-site Messaging

Shipping & returns

• Loop Returns

Analytics & ad pixels

• Pinterest Tag
• Elevar
• The Trade Desk

Cookie consent

• CookiePro (OneTrust)

Accessibility

• accessiBe

SEO

• Hreflang Tags: Digital Darts

Affiliate & influencer

• Rakuten Advertising
• ShopMy

Mobile app builders

• Tapcart

Social profiles

• Facebook
• Instagram
• Pinterest
• TikTok

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