Peppermayo
Peppermayo is the ultimate ladies wear store for standout pieces that work for any occasion. Shop women's clothing online and build looks you'll wear on repeat.
Store facts
- Website
- peppermayo.com
- Niche
- Apparel
- Country
- Australia
- Currency
- AUD
- Traffic tier
- Top 1k sites in Australia (Chrome UX Report)
- Theme
- Peppermayo Fresh
- Shopify Plus
- Likely Shopify Plus (inferred from storefront signals)
- Brand type
- D2C: mostly sells its own brand
- Products listed
- 4,988
- Price range
- A$8.40–A$175 (median A$33.60)
- Estimated average order value
- A$41.81 (estimate)
- Products added in the last 90 days
- 503
- Last checked
- 2026-11-09
Reviews
- Review app
- Yotpo Reviews
- Total reviews
- 2,978
- Average rating
- 4.86 / 5
- Reviews in the last 30 days
- 361
- Reviews in the last 90 days
- 839
From the public review widget on 2026-11-09.
Revenue estimate
Estimated yearly revenue at the current pace, modeled from public signals (last 30–90 days)
A$8.62M–A$67.9M (about $5.69M–$44.8M USD)
Confidence: medium
This is an estimate, not a reported figure. The real number can fall outside this range. Midpoint of the model: A$24.2M.
How we estimate this
- Traffic: the site is in the Top 1k sites in Australia by Chrome UX Report rank bucket. We map that bucket to a modeled 4.0M–22.5M visits a month.
- Orders: we assume about 2.3% of visits convert at an average order of A$42 (estimated from the store's product prices).
- Reviews: the public yotpo widget shows 839 reviews in the last 90 days. If roughly 1.0% of orders leave a review, that is about 28K orders a month.
- Where we have more than one method, we combine them and give more weight to the less uncertain ones.
- Confidence is medium: strong reviews method (spread ≤ ×2.5).
Technical breakdown
- Traffic: CrUX AU top 1000, global top 100K, US top 500K, CA top 500K, GB top 500K, DE top 1.0M; best signal AU top 1000 ≈ US-list rank 3500 (blended with the global list, which caps total traffic) → ~9.5M visits/month (prior range 4.0M–22.5M). Conversion 2.3% (2.0% for a 28 USD AOV, ×1.15 for scale apps) → ~214K orders/month × A$42 × 12 = A$127.1M/yr (range A$39.9M–A$404.3M). Calibration multiplier ×1.18 applied (raw A$107.6M).
- Reviews: yotpo shows 839 reviews in the last 90 days → ~284 new reviews/month. Assuming 1.0% of orders leave a review → ~28K orders/month × A$42 × 12 = A$16.4M/yr (range A$7.47M–A$36.2M). Calibration multiplier ×1.16 applied (raw A$14.2M).
Model v1.2. Full method: About the data.
Know the real number? Send a correction.
Payments, channels and markets
- Payment methods shown
- paypal
- Sales channels
- google_youtube, pinterest
- Markets (countries served)
- Austria, Australia, Belgium, Bulgaria, Canada, Switzerland, Cyprus, Czechia, Germany, Denmark, Estonia, Spain, Finland, France, United Kingdom, Greece, Croatia, Hungary, Ireland, Italy, Lithuania, Luxembourg, Latvia, Malta, Netherlands, Norway, New Zealand, Poland, Portugal, Romania and 4 more
- Estimated app spend
- $119/month (modeled from list prices of detected apps)
Recent changes we noticed
- 2026-11-09: store discovered
Detected by comparing our crawls over time. Dates are when we noticed the change, not when it happened.
Apps and tools detected (17)
Detected from the storefront's public HTML. Apps that only run in the admin or checkout are not visible to us.
Reviews
Email & SMS
Support & chat
Loyalty & referrals
Search & merchandising
Shipping & returns
Analytics & ad pixels
Page builders
CRO & testing
Wishlist
Affiliate & influencer
Sales channels & marketplaces
Social profiles
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